Verizon’s MAGIC Buses Trim NY City C02

When we discuss how business folks, from individuals to corporations, reduce pollution, it’s usually through technology. Telecommunications giant Verizon is applying such technology and the age-old idea of carpooling (or, more technically, bus-pooling) to saving the air in crowded New York City.

Normally, Verizon transports its technicians to worksites via trucks and vans. For the Big Apple, the company parked such vehicles away permanently and replaced them with a fleet of 25 buses. Called MAGIC, or Mobile Area Garage Installation Center, these buses are used to pick up, then transport, the technicians to spots around the city.

verizon magic bus

Image courtesy of Verizon

The advantages are numerous. Each bus represents ten or so vans. Immediately there’s less vehicle pollution. Also, parking space is freed up since the MAGIC fleet do not need parking once they’ve dropped off their crew. They can be parked at the nearest Verizon depot or in other, non-city parking areas. According to the International Parking Institute, this “bus pooling” helps reduce traffic congestion since up to 30 percent of such jams are caused by drivers looking for an open parking spot. When the Verizon technicians have completed their work, a MAGIC bus picks them up to transport them to their next location or back to the depot.

States chief sustainability officer James Gowen of Verizon, “We took an innovative approach to design vehicles that would not only be greener, but would also help us serve our customers more efficiently while reducing traffic and CO2 emissions in New York City.”

Verizon guesstimates it saves over 70,000 gallons of fossil fuel every year with its MAGIC fleet, and over 645 metric tons of CO2 emissions. While many of its MAGIC buses run on gasoline, it also has buses that used compress natural gas while others utilizing plug-in hybrid powertrains. Verizon says it plans to expand its fleet by 20 more vehicles for the New York city market.

Joel Arellano is a writing professional for over two decades, working in such diverse industries as finance, aerospace, telecomm, and medical devices. He has covered the automotive industry for more than six years, and his articles and blog posts can found on at Autoblog, Autoblog Green, Automotive.com, motortrend.com, trucktrend.com, and automobilemag.com.