Tesla Motors is looking to take it to the big automotive powers in Germany, home of well known names such as BMW and Mercedes-Benz. To do this, it announced today plans for major developments there as it increases European deliveries throughout the fourth quarter and ramps up further in 2014.
Tesla founder Elon Musk, visiting the German cities of Munch and Berlin, said that his company is going to make
“a significant investment in Germany. This is a country that appreciates automotive engineering, which makes it extremely important to us. To have the Model S be well received as it enters the German market is a key step for Tesla.”
To accomplish this goal, three objectives were outlined, according to Tesla. These include:
- The accelerated deployment of Superchargers in Germany. Within the next month, ground will be broken in locations along the corridors between Munich and Stuttgart, Munich and Zurich, Switzerland, and Cologne and Frankfurt. The network in Germany will quickly expand to include routes between Frankfurt and Stuttgart and Stuttgart and Zurich. By the end of March 2014, more than 50 percent of Germany will be covered by Tesla’s Supercharger network, with 100 percent of the country covered by the middle of the year. In fact, by the end of 2014, Germany will have more Superchargers per capita than any other country. In addition, all Supercharger stations installed in Germany will be power upgraded to 135 kW to facilitate even faster free charging for long distance travel.
- Tesla will rapidly expand the number of service centers in Germany, with five more planned to open by the end of this year alone.
- Free optional high speed tuning for Model S owners in Germany to optimize the car for driving on the Autobahn.
Tesla is also active in other parts of Europe, including Norway and the Netherlands.