Audi R8 e-tron Electric Car Details Released

Audi has announced that its first all-electric car, the R8 e-tron, will start to be available in late 2012, and that the company plans to be the leading premium manufacturer of electric vehicles by the year 2020.

The R8 e-tron is scheduled to be built at Audi’s Neckarsulm plant, but is currently undergoing technology design in Heilbronn-Biberach, Germany. We recently reported on details of the automaker’s R3 e-tron concept sedan, a plug-in hybrid vehicle, and noted late last year that the company was investing $90 million into developing electric cars.

image via Audi

A mid-range sports car that accelerates from 0 to 100 km/h (62 mph) in 4.8 seconds., the R8 e-tron weighs in at 3,527 pounds, and according to the company is being built by employees specifically trained for the vehicle. Audi is spending over $7 billion on two German sites over the next four years, one of which is the manufacturing center for the R8 e-tron.

As far as luxury competitors go, Audi is ahead of Lexus in developing all-electric models, and a bit different than the ultra-fast options from Tesla Motors. But, BMW has already planned to offer its ActiveE to consumers this fall, and the Nissan Leaf, although not a typical high-end car, is certainly appealing for being the first mass-produced electric car on the market.

Aaron Colter is a freelance writer and marketing consultant in Portland, Oregon. A graduate of Purdue University, he has worked for the NCAA, Dark Horse Comics, Willamette Week, AOL, The Huffington Post, Top Shelf Productions, DigitalTrends, theMIX agency, SuicideGirls, EarthTechling, d'Errico Studios and others. He is also the co-founder of, a free record label, recording studio, and distribution service for independent musicians.

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