“If you want me to do things only for ROI reasons, you should get out of this stock”: That’s Tim Cook’s message to a group that believes Apple’s sustainability efforts cost shareholders.
Apple’s Prineville data center will come with a huge solar array, according to the town’s mayor, and it could be a state-leading 20 megawatts or more.
First Solar’s abandoned factory in Mesa, Ariz., will become home to an Apple supplier, with solar on top.
Walmart has more solar capacity than any other U.S. commercial enterprise, again, but just 5 percent of its facilities have arrays, while Ikea checks in at 89 percent.
Apple’s latest effort will allow customers to bring an old iPhone into an Apple Store and receive immediate store credit.
A new Apple data center in Reno will be partly powered by a big solar farm that will use low-concentration PV technology and a unique financing arrangement.
Tim Cook brings former Environmental Protection Agency head Lisa Jackson on board to green up Apple; Greenpeace, for one, likes the idea.
Apple released an environmental report Friday showing that it has made real progress in its effort to power the iCloud with renewable energy—not coal.
Apple’s new environmental report, among key items, indicates 100 percent of its worldwide data centers are now fully powered by clean energy.
It seems that the more Apple peers into its own black bag, the more shocking the results.