Editor’s Note: EarthTechling is proud to bring you this article courtesy of our sponsor Sprout Watches.
Sustainability. It’s not a word commonly associated with watches. But Sprout is one company changing that outdated perception with its line of eco-friendly timepieces that feature everything from corn-resin wristbands to bamboo dials, conflict-free diamonds and mercury-free batteries.
And buyer beware: these always organic cotton, 80% -plus biodegradable watches are stylish enough to please even the toughest of teenage fashionistas.
Don’t have any teenagers? Not to worry. Sprout has a full line-up of competitively priced women’s, men’s and children’s watches that turn every customer into an environmentally conscious shopper.
Looking for a high-end accessory that won’t break the bank? How about a piece from the company’s luxurious fish leather collection (yup that’s right – fish leather. Created from the by-product of non-endangered ocean species). Or maybe you’re in a more playful mood? Take a peek at the sunshine-filled color spectrum of super-cute kid watches free of lead and nickel, which are also great for adults with sensitive skin.
Given the chemical history associated with most watch manufacturing, Sprout is serious about educating online visitors about the environmental impact of its materials when it comes to, let’s say, conventional plexiglass watch lenses vs. its mineral crystal (a type of glass made from sand that can technically be recycled) watch lens.
But does biodegradable, compostable and recyclable – along with lead and phthalate free – translate into having to settle when it comes to purchasing something a bit more rugged, say like a men’s sports watch? Not anymore according to Sprout:
“If you have been following our development, you will know that our first models were not water resistant. We put so much research and development into simply making a watch out of corn that we literally passed out from exhaustion! But, our awesome fans kept asking us for a watch they could swim, surf and sing in the shower with so we took a nap, drank a couple of gallons of green juice and got back to work (ok, to be honest, we also did some snowboarding, ran a 1/2 marathon and played a little basketball to clear our heads– then we got back to work!).
And we are proud to finally say, YES, our newest models in this collection are truly unique, 165 ft water resistant, eco-friendly timepieces! You can wear it in the ocean, in the pool, in a rainstorm in the tropics, and yes, even while you are singing in the shower.”
In an age where it’s not only hip but necessary to be green, Sprout has proven that it is possible to research, manufacture and produce high quality, eco-friendly products that are both fashionable and affordable at a price of $30-$80 per watch.
All of the ambitious, freethinking, entrepreneurial spirit at Sprout over the last few years has paid off with its popular eco watches now being sold in stores such as Nordstroms and Lord & Taylor and on internet shopping mecca’s such as Amazon and Zappo’s – as well as recently being featured on media darling Rachel Ray’s morning TV show.
But before you visit any of the above mentioned to purchase your next Sprout watch (which of course is encased in packaging made from 80% of post consumer fibers), check out Sproutwatches.com. It’s a colorful journey into the world of green inspired innovation that is as interesting and educational as it is fun – plus it just plain-old makes you feel good about what is truly possible when a business puts the environment on par with its bottom-line.