At this year’s SEMA auto show, Kia rolled out a pair of outrageous sports-theme vehicles – one of them an Optima Hybrid with hardwood-floor wheel wells and a hoop in the trunk inspired by NBA star Blake Griffin. The Optima Hybrid is Kia’s first-ever hybrid in the U.S. market. The midsized hybrid, introduced in June with a $26,500 price tag, is said to deliver fuel economy of 35 mpg in the city and up to 40 mpg on the highway.
The Specialty Equipment Market Association show has been called the epicenter of car customization, and these Kia entries fit right in. The special “Slam Dunk” Optima got the full treatment from West Coast Customs (WCC) shop in Corona, Calif., which tricked out both Kia show cars.
“Slam Dunk” has basketball court flooring in the front and rear wells, custom leather seats with suede inserts, white contrast stitching and Blake Griffin’s autograph embroidered in the front headrests. Flat-screen TVs are mounted behind the front headrests and connected to a Microsoft X-Box. A basketball hoop with Plexiglas backboard extends out the trunk.
The other entry, a customized Kia Soul, titled “Hole in One,” showcased the artwork of Ladies Professional Golf Association star Michelle Wie and featured artificial grass for the interior flooring.