Smart Appliances Sales Pick Up In 2013?

Cleantech analysts over at Pike Research have been keeping an eye on smart appliances–those smart grid-connected refrigerators, clothes washers and dryers, water heaters, dishwashers, and other household essentials with a big potential to save money and energy. Last year, we brought you its report which showed slow sales of these appliances.

This year’s report is much the same, but with a spot of sun on the horizon: smart appliance sales are likely to pick up in 2013.

Whirlpool smartwasher

image via Whirlpool

Pike’s research director Bob Gohn highlighted four key factors in the widespread adoption of this technology: dynamic pricing, standards, control/privacy, and education.

Since these appliances save energy, federal and state incentives could be a key factor in driving sales–but standards must also be in place to ensure that appliances from different manufacturers perform in the same way in communicating with the smart grid. And while more education is indicated to show the public the benefits of smart appliances, the report suggests that consumers also want reassurance that any personal data transmitted via their appliances will remain secure.

Susan DeFreitas has covered all manner of green technology for EarthTechling since 2009. She is a graduate of Prescott College for the Liberal Arts and the Environment, and has a background in marketing green businesses. Her work on green living has been featured in Yes! Magazine, the Utne Reader and Natural Home.

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