Household energy bills rarely come up as a topic of conversation, making them essentially invisible to others. The Energy Flair competition seeks to change that by igniting a little friendly competition amongst the would-be green.
Toward that end, the online competition allows users to upload electronic copies of their monthly electric and gas bills and compare their consumption with that of others. While individual bills are not publicly displayed, the competition shows users how they measure up against other Energy Flair users in their state, region, or overall–users can even see how they’re doing with household energy efficiency relative to their Facebook friends.
Those who score high when it comes to conserving resources at home are rewarded by Energy Flair with digital badges they can proudly display on their website or social networking sites. These badges are based on both minimal consumption and greatest overall energy reductions over the course of a year.
“Keeping up with the Joneses is hard to do if you can’t see what they’re doing,” said Energy Flair Co-Founder and Product Manager Rajesh Nerlikar, in a statement. “With Energy Flair, you can see how green you are relative to others based on actual energy consumption.” He goes on to note that while the amount of energy a household uses depends on a number of factors, comparing average energy bills can help to reduce consumption overall.