New Homes Go Green In San Diego County

According to Steve Doyle, president of Brookfield Homes‘ San Diego/Riverside division, his company took advantage of the recent slow-down in the real-estate market to re-think its business model. The result was Rockrose at The Foothills, a Carlsbad, California, development, for which the company recently won a Carlsbad Chamber of Commerce Environmental Spirit Award. Brookfield is the first homebuilder to receive the Chamber’s award for environmental stewardship.

The Rockrose development, which opened last year, features single-family, detached homes that exceed the state of California’s energy efficiency standards by at least 35 percent. These homes incorporate six areas of eco-friendly design, including energy and water conservation, waste reduction, improved indoor air quality, sustainable building materials/wood conservation, and renewable energy/solar power.

Brookfield Home

image via Brookfield Homes

These areas of emphasis play out in the form of tankless water heaters, a recirculating hot water system, Merv 8 air filters, low VOC carpets and paints, formaldehyde-free insulation and options like photovoltaic solar panels and electrostatic air filters.

Lee Schavrien, senior vice president of finance, regulatory and legislative affairs for Sempra Energy Utilities, highlighted Rockrose, in a statement, as a “model for other home builders – even a challenge for other developers.” The development encompasses around 482 new homes ranging from approximately 1,700 to over 3,000 square feet in size.

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Susan DeFreitas has covered all manner of green technology for EarthTechling since 2009. She is a graduate of Prescott College for the Liberal Arts and the Environment, and has a background in marketing green businesses. Her work on green living has been featured in Yes! Magazine, the Utne Reader and Natural Home.

1 Comment

  • Reply March 23, 2011

    Suzee Solar

    Builders across the U.S. should follow Brookfield’s example on building ecco-friendly design. What a great concept that is not only good for the earth but good for families who live in them. You get my vote!

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