Earlier this year we got wind of London-based design firm Plus Minus Design’s Solar Pebble, an innovative and simple device bringing eco-friendly lighting to rural Africa as well as urban settings. It generated a lot of interest from readers and resulted in a follow up interview with the designers to learn more about their work. We are therefore more than happy to do yet another follow up with them, showcasing one of their latest designs: Just Add Water.
Just Add Water, as described by Plus Minus Design technology director Tom Eales, is a design response “to the environmental issues surrounding bottled drinking water.” It adds what they feel is “an incremental step towards a more sustainable drinking culture,” which is a necessity when you consider that in the United Kingdom alone 3 billion bottles of water are consumed annually, with 80% of these being sent to landfill.
The product is described as allowing consumers to “buy bottle caps that deliver flavor, energy or vitamins to tap water. The sports cap has the ability to seal onto almost all plastic water bottles currently on the market through an intuitive push and twist action that mimics traditional screw fit tops. Added value is delivered through a gelatin-based liquid tab within the cap that dissolves rapidly on contact with water.”
This bottle cap, according to Eales, is still in the design phase, with more research being needed “into the gelatin based delivery system than there is currently to ensure that it is suitable for all.” If all goes well, this could perhaps see a launch date of next summer, depending upon potential interest “for either funding to drive the project further forward or to license the design to a third party.”
So what do people think – should Plus Minus Design push forward with this project? They say that “at Plus Minus we’re very passionate about this product and the benefits that it has the potential to bring to not only the bottled water but the entire bottled drinks industry.” Put your comments below.